The YouShine Movement is a project that seeks to exhibit beauty as freedom from indulgent labels, the armor of make up and the pre-conceived notions of symmetry and color tones. It urges us all as individuals and as a society at large, to liberate ourselves and others from feature shaming, body shaming and color shaming. It is a movement of self-love and self-acceptance with all our perfect imperfections. The Face Campaign highlights 12 women who were photographed make up free and believe in the power of inner beauty.

Tags: youshine, theyoushinemovement, selflove, selfconfidence, facecampaign